My logo design process begins with research. I learn as much as I can about you — your company/non-profit’s history, culture, goals, values, and more. Armed with knowledge, I begin sketching, creating visual metaphors. Hundreds of thumbnails will be drawn, but only a handful will be selected and polished up for serious consideration. I’ll work with you to choose the right ones. Once your selections have been refined, you will select the winning design.
In addition to your new logo files, I will also provide documentation detailing your new colors, typography, and logo use guidelines. You’ll have all the essentials you need to debut and promote your new brand.
Seacoast Coffee Roasters
I have always wanted to create a brand for a local coffee shop, so I’m pretty stoked about this project and how it turned out! Every time my wife and I are traveling, finding good coffee is always at the top of our list. I’m always honored to create a brand for people that value good design and trust me with it.
Ashcroft Saws and Tools
Outside of music and design, another favorite hobby of mine is woodworking. You can imagine my excitement when I was approached and hired to create a rebrand for an established saws and tools business in Raleigh. Ashcroft has been around a long time, and it was time for them to have a fresh look. Make sure to check out the before and after photo to see for yourself!
Kristi Lee's Music School
I am so honored to have been able to create the branding for Kristi Lee’s Music School. The words that come to my mind when I think of Kristi are: fun, kind, friendly, and talented. All of these characteristics I wanted to incorporate into her logo, and I believe I have. I wanted to create a brand that was unique, different, not too serious, and really captured the atmosphere of friendly, while maintaining the reality of learning.
You can see the new site I built at stilesroof.com. Let me know what you guys think!
The Restoration Project
Pho Feel'n Asian Cuisine
Pho-Feel’n is owned by great people and will have a one of a kind atmosphere just like the town it is in! Whenever you are “feeling some Pho,” this is the place you will want to go! Grateful to be able to play a part in it.
Gaston County Elections
Louder Than Words
Mark Moore, the owner of the ministry, approached me with the idea of a Coleman Lantern being included somehow in the logo mark. The flame in the logo represents the light of Christ and the gospel. I loved that idea, and wanted to take it a step further with the colors. They are carrying the light and hope of Christ (the color red) to Honduras (which is primarily a blue color scheme), which together equals the color purple. In this brand color scheme, they have their mission and hope in one. The purple symbolizes their goal, that the hope of Christ is infused into the country of Honduras. As for the typeface, I wanted to create something that was rugged, because missions is messy, it’s not clean-cut and pampered…which is inviting to people who are looking to get down in the dirt for the sake of the gospel.
Simi Psychological Group
North Trenholm Church
Charlotte Crime Stoppers
OBX Bees Maintenance
Max Health Chiropractic
There are bunch of different aspects and meanings of the logo I can get into, but to summarize: Max Health exists to bring hope, health, and healing. If you have a pulse, you have a purpose. If there is a heartbeat, there is hope.